Collection & Exhibits 

Victorian Era Calling Cards

The Hadley-Lake Luzerne Historical Society is home to an original collection of over 100 Victorian Era calling cards.

Calling cards ( visiting or sentiment cards) originated in early 18th century France. The rapid popularity of the pen and ink paper forms spread throughout Europe and the United States. Calling cards became essential, sophisticated, social accessories for the upper classes during the nineteenth century in the southern Adirondacks. The cards were utilitarian, fashionable, status symbols. And of course, the height of impeccable etiquette.

According to the American Antiquarian Society, the tradition was guided by an intricate web of social mores surrounding how the cards were delivered and received. Leaving one’s card at a friend’s, acquaintance’s, or neighbor’s home was an expression of appreciation, a condolence offering, or a simple hello. Short messages written on a card identified its purpose. Calling cards became outmoded in the 1870’s with the rapidly growing U.S. Postal Service’s introduction of the Penny Postcard.

Below is a sample of some of the Hadley-Lake Luzerne’s Calling Card Collection. The entire Collection can be viewed by appointment. Contact us to arrange a convenient date and time to view them.